12 January 2021

Webinar: Rossella Salandra, University of Bath

Webinar: Rossella Salandra, University of Bath

Please join us for a webinar on Tuesday the 19th of January 2021 at 13:00 Athens time. The speaker is Rossella Salandra, University of Bath, School of Management, Strategy & Organisation Division. The title of the talk is "Does rivalry influence selective reporting? A competitive dynamics perspective on comparative trials for antidepressant drugs".

The moderator is Dr. Andreas Panagopoulos. To join us follow this link:

This webinar is free and open to all. 

Abstract: Competition creates inducements for the firms to use scientific publications as a purposeful tool to encourage adoption of their innovations. While the competitive dynamics literature has emphasized the role of the content of scientific information in competitive actions, little is known about the link between competitive conditions, and particularly the relational factors shaping it, and the use of deliberate tactics to shape information content in product markets. Using data on comparative clinical trials for antidepressants conducted between 1983 and 2012, we find that rivalry relationships between the two drugs investigated in a comparative study influence the likelihood of selective reporting of scientific information. Focusing on the selective reporting of drug’s side effects and controlling for objective characteristics of the competitive situation, we reveal that selective reporting is shaped by three sources of rivalry i.e., similarity, repeated interaction, and competitiveness. We discuss implications of our findings for the competitive dynamics and innovation literature.


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